Nicky & James welcomed Diane Hall from Evolve3 CIC, onto Season Three of ‘Every Day’s a Business School Day’ to discuss how small businesses can start to enjoy the benefits of AI without losing the differentiator that is so important to them – their human touch.
Season 3: Episode Three

Who is Diane Hall?
Diane is the owner and founder of Evolve3 CIC. She inspires people to challenge the world around them and learn to think differently. Working with schools, charities, community groups and small businesses she encourages people to explore decision making and how stories are shaped through interactive workshops, training and consultancy.
Why you should listen to the podcast
AI is everywhere right now—but should you be using it in your business?
In this episode, Nicky and James are joined by Diane Hall from Evolve3 CIC to take a grounded and practical look at how AI actually fits into small business life and how we can start the process of identifying ways it can facilitate competitive advantage. The episode explores how AI should support humans – not replace them – and why applying common sense is really important. If you’ve been unsure where to start—or worried about getting it wrong—this episode gives you a simple, realistic way forward.
What You’ll Learn About AI:
- Why AI isn’t going anywhere (and why that’s not a bad thing)
- The biggest mistake small businesses make when adopting AI
- How to use AI as a “critical friend” to improve your business
- The risks of over-relying on AI (including hallucinations and bad data)
- Practical ways to save time, generate ideas, and make better decisions
- Why the human element is still your biggest competitive advantage
Your Homework
Diane sets a really simple piece of homework aimed at encouraging small business owners to jump straight in and have a go as soon as the interview is finished.
Rather Read A Blog?
No time to listen? Then you can read the outputs from this podcast in the library section of our website.


Find out more about Diane
You can find Diane on LinkedIn or visit her website.
How to listen
You listen to Diane’s episode here.
More about the Podcasters
Nicky Thomas is Founder of The Growth Community. A place where growth minded business people hang out to connect and help each other be more successful in business. Through enjoyable, productive fortnightly networking meetings and great onward conversations, our members and guests share knowledge and introductions and make valuable business friendships.
Find out more on our website or follow us on Facebook, Instagram and Linkedin.
James Marriott is the owner of podcast consultancy, Sound Media. With an extensive background in broadcast media, he helps people to unlock the power of podcasting to give businesses and brands an unique and strategic opportunity to connect with their audience.
Find out more on our website or follow us on Facebook, Instagram and Linkedin.


